Arc’teryx Appoints Ovidio Garcia VP, Footwear
Former Nike Product Director to lead Footwear Division for Iconic, Disruptive Outerwear and Equipment Company
NORTH VANCOUVER, Canada, November 29, 2021 – Arc’teryx Equipment, a global design leader in technical high-performance outerwear and equipment, today announced the appointment of Ovidio Garcia to the role of VP, Footwear, effective immediately. In his new role, Mr. Garcia will be responsible for leading the global footwear strategy reporting directly to Katie Becker, Chief Creative Officer of Arc’teryx.
“Technical, performance footwear has been and will continue to be a key growth opportunity for Arc’teryx,” said Katie Becker. “As we looked for the right person to help us take the next step in our footwear journey, Ovidio’s deep industry expertise and first-hand experience leading and building strategic growth plans at global footwear brands will be invaluable and made him the ideal person for the role. We are excited to welcome him to the team and look forward to working with him and the team as we shape the future of footwear at Arc’teryx.”
Most recently, Mr. Garcia “brings a diverse 15-year experience at Nike spanning from concept to consumer across performance and sportswear categories, at a global and GEO level in footwear product management, merchandising & product operations”. Prior to his tenure at Nike, Mr. Garcia held various roles in sports-related industries and is a two-time Olympian in Alpine Skiing. He holds his BA in economics and minor in business from the David Eccles School of Business at the University of Utah.
“Arc’teryx’s powerful brand story and purpose-driven values have always resonated with me. I have a deep admiration for how the brand consistently disrupts the industry through beautiful product and authentic innovation,” said Garcia. “I couldn’t be more excited to work with this incredible team as we look to continue to build upon the brand’s solid foundation in footwear.”
About Arc’teryx
Arc’teryx is a Canadian company based in the Coast Mountains. Our design process is connected to the real world, focused on delivering unrivalled durability and performance in extreme conditions. Our products are distributed through more than 2,400 retail locations worldwide. We are problem solvers, always evolving and searching for a better way to deliver resolved, minimalist designs. Good design that matters makes lives better.
Contact
Arc’teryx PR
media@arcteryx.com
