CHRIS BENCHETLER COMES FULL CIRCLE
When I ask how his winter stacks up, he rattles off (in a strikingly relaxed tone) his schedule: 2 days at a shoot in Montana to kick off the year, then to Jackson Hole for another shoot. From there he’ll go to Revelstoke for a “public speaking obligation slash art thing”, and then he’ll end up at the Arc’teryx Academy in Whistler — all before Valentine’s Day. In a packed schedule that has become normal to Benchetler over his nearly 20-year professional ski career, I hear a slight rise in his voice as he mentions his furthest out obligation: cat-skiing in Chatter Creek with his brother. This far into our conversation it’s obvious what Benchetler values: family, skiing, and art. Preferably all three in the same day.
In many ways, Benchetler’s career is so vibrant you might need a team to move past the landmark achievements of his career and understand the depth of it all. He’s reimagined what an athlete-brand relationship looks like in his partnership with Atomic, where Chris’s art has been featured on his pro-model ski for over a decade. But perhaps the best way to distill his career is to look at the time before he let his art and creativity truly blossom. In some ways, it was a time when his achievements were easier to digest: when he was “just” a skier.
In many ways, Benchetler’s career is so vibrant you might need a team to move past the landmark achievements of his career and understand the depth of it all. He’s reimagined what an athlete-brand relationship looks like in his partnership with Atomic, where Chris’s art has been featured on his pro-model ski for over a decade. But perhaps the best way to distill his career is to look at the time before he let his art and creativity truly blossom. In some ways, it was a time when his achievements were easier to digest: when he was “just” a skier.
While digging through the depth of Benchetler’s career might be a wormhole of groundbreaking video parts and mind-bending artistic collaborations, the clear thread that runs throughout his career is a focus on organic, grain-fed progression and evolution in his personal and professional life.
It’s beyond clear that approach has served him well, and letting this develop naturally has led him right back to where he cut his teeth filming video parts: the Sea to Sky Corridor.
“Geographically, I come from a relatively similar landscape where the sea is not too far from the mountains. It feels like home to me out there. But the terrain is even more conducive for my style of skiing than where I live,” he tells me.
When the time came for Chris’s relationship with Dakine to an end, there was a clear path forward with Arc’teryx. But like his career, it wasn’t going to be singular—he wanted a brand that presented the same multi-faceted ethos that has defined his career and personal life all along.
“I’m very grateful for the opportunity to join a brand with so much heritage in our sport, and values that align with mine,”